Lumi
Lumi Menswear was born out of a desire to redefine online fashion for men. This project aimed to create an elegant digital storefront that mirrored the brand's sophistication while making the shopping experience effortless and enjoyable.
7
Weeks
86+
Screens
2
Designer
The challenge was to design a platform that reflected Lumi’s premium brand identity while ensuring fast load times, responsive design, and an intuitive user journey. Balancing aesthetics with functionality was key to delivering a memorable experience for customers.
Through sleek, minimalistic design and bold typography, the Lumi Menswear platform embodied the brand’s modern elegance. Features like personalized product recommendations, seamless navigation, and a one-click checkout enhanced the shopping process from start to finish.
The platform achieved a 50% increase in online sales within the first quarter, with customer retention improving by 40%. Feedback highlighted the effortless shopping experience and striking design. Lumi Menswear successfully established itself as a leader in the men’s fashion e-commerce space, combining style with functionality.
